You don’t always have to create content from scratch. Turn content you’ve created in one format (e.g. YouTube video) and change it into another (blog post.)For example, our video about affiliate marketing received over 74,000 views:We repurposed it into an article, which gets ~34,000 search visits per month:We even managed to occupy two positions in the SERPs, generating more passive organic traffic over time:One piece of content is no longer just one piece of content. It’s more than that. And it’s not just video to text either. You can:Turn a blog post into a popular tweet;Turn a YouTube video into multiple bite-sized versions;Turn infographics into popular LinkedIn posts;And more.Think of it like a pyramid. Start with one version, then gradually break it down into smaller versions for other channels. The workload like this whatsapp number list allows both the vendor and the affiliate to focus on. Clicks are the number of clicks coming to your website’s URL from organic search results. Recommended reading: The Complete Guide to Content Repurposing5. Build an email listEvery week, we send a newsletter to ~120,000 people with all the content we’ve published that week.These are not 120,000 random people. They are people who have explicitly told us they want our content.Our secret? We built an email list.Building an email list means you own the communication channel. Anytime you want, you can communicate with your fans. You can send offers, content, etc.—anything you want.So, how do you build an email list?The easiest way is to offer something in return for subscribing. At Ahrefs, we keep it simple by offering to deliver more of the content they enjoyed directly to their inbox.